Dublin GameCraftAt the recent Dublin GameCraft III game design jam, the winner of the Most Valuable Game prize was Blood Banker, a Facebook application that gamifies blood donations. The system awards users points for registering their blood type, identifying local donation centers, and inviting friends to participate. It also shows users which of their friends have compatible blood types and how much blood of their type is currently in-stock in Ireland. The hope is that this information will incentivise participants to donate more.

[via Jane McGonigal]