If you’re an aspiring game developer and you’ll be at Gen Con this week, then you absolutely must check out Jess Hartley‘s series of articles “GenCon for the Aspiring Professional.” The series covers everything you need to make sure your ideas are developed, polished and pitched in the best possible manner. Even better, Jess walks the reader through how to create a receptive environment for making the pitch, the right location for making the pitch, how to make the pitch and even how to follow-up on the pitch! Its a strikingly professional piece in an industry best known for being exceedingly informal and is worth a read for anyone who has a need to sell an idea or product – game related or not!