Updated to clarify the survey vs response rate.
Purple Pawn has conducted a survey of over 7,000 companies around the world who made money from analog, tabletop games and received 421 responses. You can download the 14 page report for free here [PDF].
Of the companies responding, those that did not close reported good results, with 85% reporting that they had done at least as well or better in 2010 than they had done in 2009.
Single-game game companies (sggc’s) make a significant portion of publishers. Sggc’s are eager to get the news out about their products, but likely to not actively build relationships, maintain an accurate website, respond to emails, and ultimately survive more than a year or two.
Top CCGs continue to provide steady income for game stores; Catan, Carcassonne, Dominion, Munchkin, Warhammer, and Warmachine lines also performed well. There is still room for new games, as demonstrated by the success of Dixit, Rory’s Story Cubes, Dominion, Small World, and Forbidden Island, all of which are games released in the last year or two. A successful new game should be followed by expansions or additional games; many new games perform well initially but drop off due to lack of continued innovation.
To participate in future surveys, send your name, company name, website address, and email address to email@example.com .
[…] Purple Pawn has posted an interesting report about the state of the business in 2010. His research claims that 85% of game businesses did at least as good as they did last year or better. The list at the end of the report which showcases the most popular games – based purely on a survey, not real sales necessarily, is interesting. There are a few obvious games in there like Settlers and Magic, but also some surprising ones like Dominion (which I knew was popular – but not as popular as Settlers!). Check it out here. […]
An excellent and thorough survey. Many thanks to Purple Pawn and Yehuda Berlinger for all the hard work this must have taken.
Thanks for the survey results – I was a bit sceptic, but I’m happy we participated.
Currently we are looking for agents and distributors of our successful abstract strategy game: BondO Cones. Pls. look at our website and contact us for for more information if interested
[…] Purple Pawn ha realizado un informe sobre la industria de los juegos de mesa a nivel mundial. Para ello, ha contactado con 7000 empresas y editoras de juegos -aquellas que han publicado algún juego de mesa en los últimos años- obteniendo respuesta de 421 compañías, en base a las cuales ha realizado su trabajo. El 85% de las compañías -de las que han respondido- declaran haber tenido tan buen negocio en 2010 como en 2009. ¿y quien se anima a realizar algo parecido con el rol? ^^ […]
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