Nissan is sending out free copies of its promotional game, Altimatums. The game is packed to fit in a cup holder and includes two decks of cards.
The driver draws a destination card, and the passengers draw Altimatum cards with interesting activities to do when you get there.
Nissan’s example: “Drive to the busiest spot in your neighborhood,” and, “Hug the next stranger you meet.”
At the recent North American International Auto Show in Detroit, Chrysler’s press kit for the Pacifica minivan was built around a board game. It was a roll-and-move game called “Race to the Family Reunion” and featured a board with Detroit landmarks, a deck of event cards to draw on marked spaces, and minivan-shaped pawns.